Above is my collection of packaging for Asquith & Somerset soap company, a set of three different scents of soap, coffee & cream, apple & cinnamon & cherry & vanilla, i have changed the scents from my previous design's as the colours can now represent the scent of the soap, i also changed the label on the front of the packaging by removing the circular background behind the type to a simple rectangle shape to hold the type as it looks more sophisticated and professional, i also removed the imagery as the colours now represent the scent so they are not needed i also feel they made the product look at lower end of the market.
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