Monday 25 January 2010

Functional Skills; Refine Google Search

UCA Interveiw;

I received an email the other day to confirm an interview for the Art& Design Foundation course at the UCA Canterbury, my interview is in February so i have to get all my work ready for this, i want to do this course to have extra work in a variety of art as the course includes
. fashion & textiles
. photography
. illustration
& lot's more styles of art that would be useful to use in my portfolio as i want to go to maidstone Uni after to study illustration.

Monday 18 January 2010

Visiting The V&A;

Our new project is advertising, and the brief is to design an advertising campaign for the V&A museum, our aim is to attract young people from the age of 11-19 to the museum on their own or with college, telling them either about upcoming exhibitions, weekend free workshops & activities & free entry all the things that most young people didn't know and which might encourage them to go. I recently visited the V&A, to collect information about the museum, its collections & to find out what they are currently doing to advertise the V&A to young people. We met with Cara who works with the education side of the museum working to attract young people into coming to the museum about current advertising,activities and things the museum offer some of which we didn't know. we them collected pictures from the main exhibitions that would attract young people like the fashion collection& 20th century art, which will help in designing posters as we can pick icon images to use to represent the V&A at it's best for young people.

http://www.vam.ac.uk/

Monday 4 January 2010

Websites;

I also looked at websites that are not created by flash such as bbc, itv and channel 4 this showed me how different they are from the websites created by flash as they are less original they all consist of the same columns and rows, they also stick to basic colour scheme and typeface.i think this is as bbc is a world based website and needs to be accesiacble to all ages and all types of people.

Flash Webistes;

I looked into different contemporary websites that used flash to create them, you can tell when they have been created by flash as the layout is generally unique and nothing changes when you access the website, i looked on this website that includes a range of different websites that included some of the best websites.
http://www.thefwa.com/
One of the websites that i really liked was the ADHEMAS BATISTA-IM SELLING COLOURS, website it was very bright and contemporary it is also very bold and inviting to the teenage audience it includes alot of work on products that are still around today and adds a unique edge to them with noticeable influences from psyhedelic art.

I also liked a few other website from the main link i have listed them below so you can look at the and see the simularities between flash create webpages and how they are compared to web pages which aren't created by flash.

http://www.converse.com/
http://www.yoobot.co.uk/
http://www.jimcarrey.com/

http://www.adhemas.com/

Web Design;

HTML:
Which stands for Hyper Text Markup Language, is the code behind the website all the info that makes up the page, links,pictures & body text and allows the ability for interactive forms.
example:

too add a header

CCS:
Cascading Style Sheets (CSS) is a simple mechanism for adding style (e.g. fonts, colors, spacing) to Web documents.

Flash:

Flash is used to create animation,advertisements and various web page flash components to integrate video into web pages and to develop rich internet applications, you can use Flash on the web, amil and put documents on to a Cd, when you use Flash to create a website what you see is what you get when you are crating the page, it is really easily edited and quick to publish without having to compremise with your design.

Dreamweaver:
Web development application, a code used to create a web page, having to edit the page by code seperatly when you need to change a piece of information.

Web Design; Reaserch into apllications and their files.

PSD- A PSD file is a data format which can be used on any machine which has Adobe Photoshop installed when you save a document as a PSD it keeps all the layers and content the same and you can go back to the document at a later date and edit it .

Ai-AI is a vector file format which is used in Adobe Illustrator and is used to store Adobe Illustrator drawings.

INDD- file is page layout project file generally created with Adobe InDesign. Adobe InDesign is a desktop publishing (DTP) software application produced by Adobe Systems which can be used to create things such as posters, flyers, brochures, magazines and books.

FLA-FLA files typically include vector image data for use in animations, timelines to control animation playback, and audio; they may also include "bitmapped" video content. FLA files may include or reference ActionScripts (similar to JavaScripts) to provide interactivity.1 FLA files are comparable to source code and are typically saved as Flash files for Internet delivery.

SWF-Small Web Format, The file format for playing Flash animation files (Flash movies). The Flash source file, which holds the timelines and multimedia elements, uses the .FLA (Flash Authoring) extension and is published to an .SWF file for playback by the Flash media player. Originally, SWF meant "ShockWave Flash," which was confusing because Shockwave is a different authoring package that uses the .DCR extension for playback files (see Shockwave). As a result, SWF was renamed "Small Web Format." Stand-alone Flash video files use the .

JPEG-The compression of an image so you can use the image on the web, although once the image is a JPEG you can no longer work on the image.

Packaging;

In this project we had to design packaging for a company we chose & a product we chose, i chose to do soap as it's very original the company i chose was Asquith & Somerset i looked into and researched into this company and their current packaging and style of packaging, i also researched into other leading companies like the Body Shop & Lush, i designed three soap boxes and the box the three would sit inside, i also created alot of mock ups to experiment new ways to be experimental in packaging.i chose to base my packaging on a theme which was christmas so my soap packaging and scents are quite sophisticated, elegant and christmasy, to the left is one of my ideas.

Zoeee's Blog =]